Via Nova: Priority to Positive® Continues to Expand and Support

Santa Fe, NM – May 24, 2022 – Via Nova was thrilled to sponsor the American Horse Publications (AHP) Annual Equine Media Conference in Lexington. We wholeheartedly agree with AHP Executive Director Chris Brune’s conference theme: Inspiration. From being a part of the educational opportunities to interacting with media from near and far, we were inspired. We were also grateful to present at AHP’s Back to the Bluegrass Conference and share our vision, mission, and values through our brochure, bookmarks, Saddle Up & Read’s Coloring book, and videos.

We truly admire the power of the media to tell and share stories of inspiration and seek to find ways to share more stories. We aim to inspire not only through Via Nova’s Priority to Positive® approach and our recently released ‘Story of Positivity’ on Jenny and Lance, but also through Caitlin Gooch’s heartfelt message and story on increasing literacy in children through connecting books and horses with Saddle Up and Read.

Saddle Up and Read Guest – Caitlin Gooch

We’d like to thank our special guest—Caitlin Gooch, Founder and Executive Director of Saddle Up and Read, and the author of the Black Equestrian Coloring Book—for joining us virtually at AHP. Saddle Up and Read encourages youth literacy, especially in children of color, through Caitlin’s passion for horses and books. Caitlin’s also an advocate for helmet equity and safety as well as responsible horsemanship. If you’d like to learn how you can support and partner with Saddle Up and Read, please visit saddleupandread.org, and watch Caitlin’s message to AHP attendees below.

More About Via Nova Training

We find positive reinforcement to be a powerful tool for horses and humans alike, and seek to ignite that positive light within the traditional equestrian world. We created and continue to develop the Priority to Positive® approach, which integrates traditional training with behavior science and positive reinforcement. We strive to develop the positive principles and tools to give traditional equestrians the means to improve performance, fix behavior problems, and create more heart in their horse(s).

We invite you to stay connected with us on our Priority to Positive® journey: Sign up for our e-newsletter. Follow us on: Facebook, Instagram, YouTube, and Twitter.

This AHP Newsgroup release is archived on the AHP website at https://www.americanhorsepubs.org/newsgroup/.